ANCHOR > AUTHOR > PUBLIC FIGURE > REPORTER > SPEAKER
Refined, Media-Ready Website Design for Wendy Griffith
THE PROJECT
Created for reporter, author, and speaker Wendy Griffith, this website was designed as a cohesive digital home to support her expanding public presence and growing audience on social media. The platform brings together her books, speaking highlights, testimonials, media appearances, and retreat offerings into one organized and elevated website. Designed to function as both a professional brand anchor and a conversion-driven hub, the website supports discovery, credibility, and engagement across every touchpoint.
The goal was to create a digital foundation that would support her fall 2023 book launch (You Didn’t Miss It!), speaking opportunities, and the expansion of her Ready For Love singles retreat, all within a unified, intuitive experience.
OUR ROLE
Visual Brand Identity
Website Design
Landing Page Design
Creative Direction
Content Creation
Copywriting
Social Media Strategy
Social Media Management
The Web Design Strategy
We designed a refined personal brand website that balances authority with warmth, aligning with Wendy’s voice as an author, speaker, and journalist. The structure was intentionally built to guide visitors through her personal journey, written work, speaking engagements, and offerings with clarity and ease.
We also designed dedicated pages to promote her retreats, complete with opt-ins, lead capture, and clear calls-to-action, allowing the site to function as a strategic funnel for her audience.
The design approach remained feminine, functional, and faith-centered, ensuring the experience felt welcoming, organized, and supportive without distraction.
The Transformation
The final website serves as a polished, intentional digital home that supports Wendy Griffith’s continued brand expansion. The platform has helped drive increased book sales, retreat sign-ups, and social engagement, while also supporting speaking opportunities across podcasts and television.
More than a website, it became a central hub for Wendy’s audience — a place where her message, offerings, and calling are clearly communicated and thoughtfully supported through design, structure, and automation.
